A strong brand is invaluable as the battle for customers intensifies day by day. How is your business doing? Take a few minutes to answer these questions, then we’ll calculate your score and provide you with a brief analysis.


Our tackle box has
the right gear.

Marketing, Advertising,
Management & Consulting


Web Design &
Social Media


Graphic Design
& Branding

Printing &
Promo Items


Lead Cultivation
& Generation

Attorney Marketing

 

 

 

MARKETING, ADVERTISING,
MANAGEMENT & CONSULTING

 

marketing & advertising

Not sure where to start? Let SPINFISH handle all your business marketing needs. It's like having your very own in-house marketing department. | Click here to contact us for more information.

business plans & marketing programs

Your small business with big business marketing. Simply put…the key to catching new customers is to Reach them at the Right time with the Right message and Repeat. We call this formula the Four Rs.

Big companies with big budgets can implement this strategy no sweat. But as a small business with a modest budget, how can you be where your customers are over and over again?

We have created three turnkey marketing programs designed for small businesses that have big goals. These programs help your business cost-effectively stay in front of your audience every day using the most valuable marketing vehicles:

Television   Social media
Print advertising   Pro-social affinity building
Online marketing   Public Relations
Cross-promotional partners   Event planning, sponsor 
& vendor development

 
As a small business, you now have access to big business marketing without the big invoice. | Click here to contact us for more information.

public relations

Good press Is 15 times more than a good ad.Your customers can still find you by tuning in, or turning a page, but the nightly news and daily newspapers are evolving. The added dimension of social media means your customer or prospect can receive news via an online paper, tweet, RSS feed, a post or blog. Regardless of where your customer gets his or her news, research shows that media resulting from public relations efforts may be more important than advertising to brand value.

In industries that involve more research before purchases are made, the editorial content that results from PR can account for nearly half of brand value. For example, in the computing industry, media prominence accounted for 48% of brand value, or 16 times that of the personal care industry (4%). Similarly, media prominence in the automotive, consumer electronics and financial services industries was 23%, 20% and 19% respectively.

At SPINFISH, our goal is to get as many people and news stations saying great things about your company. Together we’ll create newsworthy topics and get people talking. | Click here to contact us for more information.

branding

Your brand lives within the hearts and minds of customers. Branding is not about getting your target market to choose you over the competition. It’s about getting your prospects to see you as the only one that provides a solution to their problem.

Your brand is the source of a promise to your consumer. It's a foundational piece in your marketing communication and one you do not want to be without. Your brand is the sum total of your customers’ experiences and perceptions, some of which you can influence, and some you cannot.

Your brand should: 

Deliver your message clearly   Motivate your buyer
Confirm your credibility   Create loyalty
Connect your target audience emotionally      

To succeed in branding, we must understand the needs and wants of your customers. After we agree upon a strategy, we deliver a brand manifesto and guidelines, which serve as a road map to fully integrate your brand at every point of public contact. | Click here to contact us for more information.

mailings & promotions

SPINFISH will coordinate a mass mailing of your direct mail pieces from start to finish: advice on how to position your company, obtaining lists, design, printing & mailing.

pro-social marketing

For every $1 a company gives, $6 is earned. We believe that all great brands become a cause for change. To get you on the path, we unearth the conscience of your brand, aligning its core values with the appropriate cause and partners. Just ask Hallmark and CNN who have touched the hearts and minds of their audiences through outreach initiatives. From adoption to voting to breast cancer, a well-integrated campaign includes ad sales sponsorship opportunities, educational initiatives and grassroots events.

Doing good can be a good thing for your bottom line. Research shows that for every $1 a company gives to a charitable cause, $6 is earned. Why? The majority of consumers prefer to do business with a company that is doing good.

If you’re already doing good and are aligned with a cause, we can help you get the word out. | Click here to contact us for more information.

social media marketing

We help your company gain more traffic to your site and ultimately your business through social media marketing. We start with designing your facebook, twitter and linkedin accounts, building fans, followers and connections. We inform your audience, provide helpful information and deepen your relationship with them. So when they’re ready to buy, they buy from you. | Click here to contact us for more information.

"Marketing is both a science and an art where luck plays no part."

Elizabeth Blair, Online Officer
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